About Steven.com

Steven.com exists to accelerate our journey back to human. Throughout history, three fundamental forces have determined the trajectory of civilisation: Information (what we know and believe), Innovation (what we build and use), and Community (how we organise and relate). Our mission is to build the definitive platform that empowers the most trusted individuals, creators, to help them succeed across all three.

We use our own technology to find the highest-potential creators wherever they are. We sign them to our integrated system and scale their growth profitably across our core pillars:

• Creator Media: Amplifying reach, influence, and trust

• Creator Community: Transforming audiences into connected tribes

• Creator Ventures: Providing creators with the infrastructure to build and back aligned products and ventures

Creators can enter our ecosystem through any pillar. Each creator is treated as a distinct business unit, with its own identity, roadmap, and commercial objectives. We focus on accelerating their core business while identifying complementary growth opportunities across the rest of the system, so trusted individuals can shape culture, build enduring businesses, and turn audiences into real communities.

1. Mission

Transform Steven.com from a collection of high-performing creator assets into a single, disruptive brand and community that compounds cultural influence, commercial power, and long-term trust. The brand must operate independently of Steven Bartlett while strategically benefiting from his cultural equity.

This role is about building, disrupting, and stress-testing a brand engine in real time across Media, Community, Product, and Technology, with clear, provable commercial impact, turning audience reach into owned cultural equity, participation, and measurable growth in revenue, retention, and LTV.

2. Outcomes

1. Brand clarity & coherence

Launch and operationalise a compelling Steven.com brand system: positioning, narrative, tone, and visual identity, adopted consistently across all four pillars: Media, Community, Ventures, and Technology. This positioning must be bold, provocative, and culturally distinctive, not safe, generic, or purely logical.

Success looks like:

• Internal teams, creators, and partners can articulate what Steven.com is, who it’s for, and why it exists in one sentence, and say the same thing.

• Steven.com feels creator-native, trusted, and culturally fluent, not corporate or abstract.

• Deliver a demonstrable shift in brand perception so Steven.com is recognised as a standalone cultural and commercial brand, not an extension of a single individual.

2. Commercial impact from brand

Prove that brand is a growth lever, not a cost centre.This role is directly accountable for commercial outcomes. High-level narratives without performance proof will not be sufficient.

Success looks like:

• Improved conversion rates

• Stronger product and venture launches

• Increased LTV and/or reduced CAC

• Clear attribution between brand activity and revenue outcomes

• Build reporting and decision systems that link brand, community, and culture directly to commercial performance.

3. Cultural relevance & trust

Establish Steven.com as a stamp of trust in the creator economy: “If it’s Steven.com approved, it’s good for me.”

Success looks like:

• Inbound partnerships from tier-one brands and creators

• Organic creator adoption and advocacy

• Earned media positioning Steven.com as a category-defining institution, community-led endorsement, not just paid promotion

4. Audience → community conversion

Design, launch, and own a scalable community engine that converts passive audience reach into active participation, belonging, and long-term economic value. This includes full ownership of events as a core growth, culture, and conversion lever, not a support function

Success looks like:

• Material growth in owned channels (CRM, communities, direct relationships), with clear segmentation and lifecycle ownership

• Repeat engagement, retention, and meaningful peer-to-peer interaction that compounds over time

• A clearly defined and measurable pathway from content → community → events → commerce

• A flagship annual Steven.com moment:

• A culturally defining gathering that brings together creators, community members, partners, and the internal team

• Acts as a trust and belief inflection point for the brand

• Drives measurable downstream impact across retention, advocacy, and commercial outcomes

• Views and followers are inputs; participation, retention, LTV, and advocacy are the outputs that matter

• Clear performance reporting that links community and event activity directly to growth and revenue

3. Competencies

Must haves

• Built and/or scaled a culturally relevant and disruptive brands: Has taken a brand beyond awareness into meaning, trust, and identity, with a clear understanding of how brands show up in culture.

• Social-native content operator: Deep understanding of social content as a core brand and trust engine, not just a distribution channel. Proven ability to build repeatable, platform native content systems that drive cultural relevance, audience participation, and measurable commercial outcomes.

• Elite operator obsessed with performance: Deeply data-literate and commercially sharp. Able to connect brand and content activity directly to measurable results and make hard trade-offs.

• Executive-range operator: Comfortable switching between hands-on execution and executive-level narrative, equally credible changing a LinkedIn bio or representing the brand publicly. Capable of influencing stakeholders.

• Community-first thinker: Proven experience turning audiences into participants and customers into community members. Understands trust as a compounding asset and knows how to build scalable systems around it.

Nice to haves

• Experience working alongside a high-profile founder or creator

• Background in media-led, creator-adjacent, or platform businesses

• Experience spanning content, product, and community ecosystems

• Credibility representing a brand publicly (press, broadcast, partnerships)